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Increase adoption: The case for promoting groups on Yammer or Workplace
Is there business value in joining more groups and communities on Yammer or Workplace from Facebook?
We’ve done the analysis and the answer might surprise you!

Setting Measurable Goals for Collaboration with SWOOP
At SWOOP, our mission is to make organisations and individuals better at collaborating, and that is why we are now introducing goal setting in SWOOP.

Do conversations endure longer on Microsoft Teams or Yammer?
Does a conversation on Microsoft Teams have a longer or shorter life span than a conversation in Yammer?

SWOOP’s new look: a collaborative achievement
SWOOP’s refreshed new look was a collaborative exercise, almost all done online.

New look and feel for SWOOP
We're launching a complete refresh of the SWOOP user interface, making it cleaner and easier to navigate.

Want more responses in your collaboration network? Try adding attachments
Have you ever wondered about the impact of adding photos, videos, GIFs or links to your post in your enterprise social network?

Coffee and Collaboration – More in common that you’d think
Much like when we get new collaboration tools in the digital workplace - we get lots of instructions on how to use all the features but not so much about how we might collaborate better.

Do photos and videos spark conversation and engagement on enterprise social networks?
Does adding photos or videos to Enterprise Social Network posts create more engagement?

Millions of dollars to be saved but don’t put it all at risk without measuring collaboration
Collaboration platforms Microsoft Teams and Workplace by Facebook are saving companies millions of dollars every year, resulting in up to 800% in ROI by keeping employees engaged and connected. But without analytics to help you clearly understand where collaboration is – and isn’t – happening you have no way of measuring if you’re receiving the business benefits.

Engagement At Scale: What Senior Leaders Need To Do
It is more important than ever for senior leaders to build trust by establishing two-way conversations with their people – at scale. In this article, we’ll give simple, practical and evidence-based tips for achieving this spending just five minutes per day. We’ll also show you how to measure this at the individual level.

How many groups should you join?
It’s a busy day, and you’re a busy person. Just how many groups can you realistically participate in on your enterprise social network? Pick a number and we’ll get back to that in a moment.

20 Questions That Could Change Your Company
One of the things we uncovered in our research into what generates conversation was that asking questions is particularly impactful (discussion threads are 250% longer), and I previously posted a summary of our findings; ‘The power of the question mark.

Nothing’s new – yet it’s all new: Reflections from SWOOP Chat ’18 (APAC)
Last week we held our inaugural SWOOP Chat ’18 in Sydney which brought together expert practitioners, researchers and thought leaders from across Australia to further nurture and build the community of people who are wanting to drive business performance, employee engagement, conversation and collaboration within our organisations.

The power of the question mark
At SWOOP Analytics we examine interaction patterns between people on enterprise social networks Yammer by Microsoft and Workplace by Facebook. One of the things I have always wanted to uncover is how many questions are being asked, and what – if any – impact is made by asking questions.

Bridging the Knowledge Sharing/Problem Solving Divide
One of the most frequently cited reasons we hear for implementing an enterprise social network platform is to “enable our organisation to better communicate and collaborate across organisational boundaries”.

Connecting the enterprise - one tool breaks the rule
The world is getting more interdependent, and to get stuff done more people need to coordinate what they are doing with people in other business units. No wonder that collaboration is a hot topic. But what has surprised me is that in spite of an increasing number of tools, most of them are actually not connecting people across business unit boundaries. Sounds like a contradiction? Read on…

Seeing How You Work, Changes How You Work - What's Your Online Persona?
Our SWOOP Personas are having a much bigger impact than I expected. For a quick summary of the five personas see our previous posts: Observer, Broadcaster, Responder, Catalyst and Engager. In summary, these personas provide you with insights into your online behaviour on your enterprise social network.

Marcus Dawe Joins SWOOP Board
We are thrilled to announce that Marcus Dawe has joined our SWOOP board. Here we have an exclusive interview with Marcus where he explains what attracted him to SWOOP and how he balances it all as a serial tech entrepreneur.

Roundabouts and Network Leadership
Mythbusters two hosts, Adam Savage and Jamie Hyneman, test the effectiveness of a traditional 4-way stop versus a roundabout. Having grown up with roundabouts I wasn’t particularly surprised to discover that roundabouts got almost 20% more cars through compared to the 4-way stop.

Connectedness – The New Differentiator
What we need is the ability to take advantage of globalisation, without getting caught up in examining and analysing the huge sea of endless information, and variety of choice.
This is where ‘connectedness’ comes in. Given that it is impossible for us to read everything and speak to everyone, we need to be connected to people we trust to bring us relevant resources to our attention. The better these connections are, the better the result will be.