Put your storefront at the forefront
with SWOOP for Retail
Good collaboration and communication is at the heart of all of the most successful companies. SWOOP’s leading-edge collaboration analytics platform gives you all the details you need to know exactly how your organisation is performing. Whether your employees are on the frontline or in your warehouse, SWOOP gives you the insights you need for optimal performance.
SWOOP for Retail helps by:
Measuring and assessing digital work practices in your organisation’s collaboration platform like Microsoft 365, Teams, Viva Engage & Yammer and Workplace from Meta.
SWOOP draws from interaction patterns to assess current digital collaboration habits at the personal, business unit, and enterprise levels; and provides gentle nudges toward better digital collaboration habits.
Access reports that indicate network health like response rate, curiosity, and mentions.
SWOOP is used by many of our clients to assess the effectiveness of top-down communications. Our collaboration personas are used to coach senior staff on how to best engage with staff online.
In contexts requiring agile staffing practices, where unexpected rostered disruptions are the norm, we have found that when a strong community exists amongst fellow workers, the flexibility is maximised. SWOOP is used to identify areas where trustful relationships are present or missing.
Digital forums like Viva Engage & Yammer and Workplace from Facebook host learning communities of practice, where team members can problem solve and learn from acknowledged experts and other colleagues online. SWOOP provides the analytics that can measure the reach and effectiveness of these critical learning communities.
Research has found that speed in decision-making comes with trust. In high trust cohesive teams, decision-making can still follow mandated checkpoints but are executed at speed. SWOOP’s analytics measures the cohesiveness and trust in teams, by looking at the levels of digital reciprocity being exhibited.
Want to learn more? Connect with your local SWOOP representative for a demo and a free trial with your own data. Download our retail white paper to get started.
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Major trends identified in retail organisations in light of the COVID-19 pandemic
Major changes are impacting the retail sector with the shift to more online shopping
More shopping on-line, means less opportunity to touch, sample, browse and try on the merchandise
The retail sector has seen a 5-year acceleration of online penetration in just a matter of months
Brand loyalty is waning, and customers are ready to switch brands at twice the rate of pre-pandemic times
Customers expect more personalisation in their digital shopping experience
The workforce is changing as a result of the change in consumer behaviours.
