Can the 'Like' Economy Work Inside the Enterprise?
Now that Workplace by Facebook is here, the big question is whether the behemoth consumer social network can effectively work its magic inside the enterprise.
Arguably the most endearing argument supporting Workplace is the likely familiarity of the interface to the majority of end users, easing the adoption challenge.
In truth however, the majority of existing enterprise social networking (ESN) tools have been modelled on consumer social networking tools, so many Facebook features have already been experienced inside the enterprise.